With the "Double 11" approaching, Jingdong and Ali have repeatedly confronted each other, and the e-commerce battlefield has smoked. Zhang Mao, director of the State Administration for Industry and Commerce, said on the 5th that e-commerce platform enterprises, as the first responsible person to build an honest and law-abiding network transaction environment, must conduct operations in accordance with the law, full, fair and orderly competition, and must not restrict the participation of e-commerce operators. fair competition.
With the "Double 11" approaching, Jingdong and Ali have repeatedly confronted each other, and the e-commerce battlefield has smoked. Zhang Mao, director of the State Administration for Industry and Commerce, said on the 5th that e-commerce platform enterprises, as the first responsible person to build an honest and law-abiding network transaction environment, must conduct operations in accordance with the law, full, fair and orderly competition, and must not restrict the participation of e-commerce operators. fair competition.
Zhang Mao pointed out that in recent years, online trading companies have actively carried out self-management and self-regulation, and have made active efforts in purifying the business environment, strengthening corporate self-discipline, and safeguarding consumers' rights and interests. However, there are still some problems in the current online trading market that damage consumer rights and need to be carefully studied and resolved.
Zhang Mao stressed that “Double 11†is approaching, and e-commerce platform companies should:
-- Conducting operations in accordance with the law. The Internet is not an extraterrestrial place. It is necessary to consciously maintain a fair and competitive market order, full, fair and orderly competition, and must not restrict e-commerce operators from participating in fair competition; do not participate in competition through malicious marketing means, and consciously establish a good reputation and image of the e-commerce platform.
—— Standardize the business behavior of merchants, strengthen the main responsibility, ensure the entry of the main body, review the qualifications of the operators in the platform, strengthen the daily online inspections and random inspections, check the information of the goods and services issued by the operators, and formulate and improve the relevant management systems. With the help of the big data platform, malicious shops, untrustworthers and infringers get the punishment they deserve.
—— Encourage and support the establishment of self-discipline organizations for network operators, strengthen the education, service, management and supervision of network operators, and guide operators to consciously regulate business practices and promote the healthy development of the industry.
——Strengthen the work of network consumer rights protection. Formulate and improve trading rules, transaction security guarantees, consumer rights protection and other systems, cooperate with industry and commerce and market supervision departments and consumer rights protection agencies to open up network consumer rights protection channels; improve consumer service operators' first question and advance payment system, and maintain The legitimate rights and interests of consumers.
—— Actively participate in social governance. Give full play to its own advantages, take the initiative to participate in all areas and all aspects of supervision and consumer rights protection, and work together with network operators, the government and the whole society to establish a social co-governance of "enterprise autonomy, industry self-discipline, social supervision and government supervision" pattern.
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